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Month: September 2010

Mobile TV: Going Nowhere Fast

September 2, 2010 | Ibex Marketing

In a press release, The Diffusion Group (TDG) announced its new report, "The Possibilities and Challenges for Mobile TV". In the release, TDG states that mobile TV subscription services are forecast to double their subscriber base by 2013. This sounds exciting until you find out that this means increasing from 1.6 million this year to 3.3 million subscribers in 2013. That number pales in comparison to other services; for example,...

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Roku Price Drop

September 1, 2010 | Ibex Marketing

What's a Roku? It's a media player that you connect to your home network, through which it accesses the Internet to get streaming content for your television. It's a whole lot easier than setting up a full-blown computer, and at about 5 by 5 by 2 inches, it's a lot smaller too. The box lets you access content from a wide range of services. Netflix is the one that the...

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