In the battle for which satellite service is more HD-friendly, DISH Network has stepped up with a new advantage; LCD HDTVs cost less if you are a DISH subscriber. Through January 31, 2008, you can get up to $800 of a Sharp Aquos LCD HDTV if you are a qualifying existing or new customer and you purchase through SharpDirect. And they’ll even deliver it free in certain parts of the U.S. The discount applies to certain models from 26″ to 65″, while supplies last. New customers can also try DishHD for free for six months, and may also get a free upgrade to the company’s HD DVR boxes.
It’s clear the the competition to deliver television signals to your home is getting hotter by the day. Cable stopped being the only game in town a long time ago, and now the phone companies and broadband access to television over the Internet promise to make new customers even harder to find. Most subscription-based businesses from magazines to cell phones are willing to do just about anything to get you to sign up initially, knowing that inertia makes it unlikely that you’ll switch to a competitor any time soon. So don’t be surprised if this isn’t the last bargain that satellite provides will dangle in front of you in the coming months.
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